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Toolkits

Getting the most from your participation

We encourage organizations to use existing resources and the online toolkit to:

  • Announce your participation to existing stakeholders
  • Make your case for current donors to "give a little extra"
  • Encourage donors to identify themselves on the PFD application so you will have a record of their gift and can recognize them for it
  • Commit to on-going donor communication with an emphasis on how gifts support your mission
  • Thank and recognize donors
    • If you haven't already done it, write your donor recognition plan.
    • Involve everyone in your organization -- board, staff and volunteers -- in appropriate recognition.

We encourage you to promote Pick.Click.Give. to your stakeholders in a way that's appropriate for your organization -- through newsletter articles, presentations, your website and with ads in your local newspapers.

Don't see what you need? Call us at 249-6616 or email [email protected]/* */

Watch this site -- more items will be added to the toolkit as the campaign continues. 

15 tips

  1. Check out the tool kits and resources on this site.
  2. Let your stakeholders know about the website so they can feel confident about the program and their donations.
  3. Make a plan to communicate with your existing donors and stakeholders about your listing on the PFD online application.
  4. Highlight the opportunity for your donors to give online if you have never had the option before now.
  5. Highlight the opportunity for your donors to extend their gifts and give “a little extra” through their PFD.
  6. Encourage your donors to let you know they have picked your organization for their gift so you can thank them and connect them to your mission throughout the year.
  7. Commit your organization to recognition and stewardship of all your donors.
  8. Create meaningful long-term opportunities for transparency and communication with your donors.
  9. Download the ad template and use it in your newsletter, website and postcards to each of your stakeholders.
  10. Add the Pick.Click.Give. logo and website to your email signature.
  11. Create a positive buzz about the statewide media campaign that will begin in December.
  12. Celebrate the opportunity that now all Alaskans who file online can give to the organizations they choose.
  13. Collaborate with organizations in your community that are on the list to buy local media space and split the cost. It’s a great way to highlight all the nonprofits in your area that are part of Pick.Click.Give. – and share the promotional costs.
  14. Attend a free training on the Pick.Click.Give program. Sign-up at www.forakergroup.org.
  15. Post the PCG calendar to track your promotional activities.

Downloads


(12,759 KB)
Pick.Click.Give. Tag
Tag to use in any TV or online ads your organization chooses to run


(26,485 KB)
Movement Sponsor Tag
Tag to use in any TV or online ads your organization chooses to run


(11,311 KB)
Hickel Sponsor Tag
Tag to use in any TV or online ads your organization chooses to run


(815 KB)
Radio Spot: Hickel-Pioneer
30 seconds


(773 KB)
Radio Spot: Movement
30 seconds
Logos
Happy New Year 2017 (102 KB)
LovAlaska Black, clear background (855 KB)
LovAlaska Email signature logo (4 KB)
Lovalaska Green, clear background (855 KB)
Lovalaska PickClickGive Black on White (44 KB)
Lovalaska PickClickGive Green Text (45 KB)
Lovalaska PickClickGive White on Black (44 KB)
Lovalaska PickClickGive White on Green (46 KB)
Lovalaska small PickClickGive Black on White (71 KB)
Lovalaska small PickClickGive Green Text (102 KB)
Lovalaska White, clear background (852 KB)
PCG Logo Square, clear background (183 KB)
Pick.Click.Give. Block Logo - Print (606 KB)
Pick.Click.Give. Block Logo - Web (10 KB)
Digital Artwork for Facebook/Websites
Cause: Animals Graphic (121 KB)
Cause: Love PCG Graphic (141 KB)
Cause: Youth, Education Graphic (127 KB)
Double Your Dividend FB Profile (21 KB)
Double Your Dividend Sticker (108 KB)
Facebook banner A (70 KB)
Facebook banner A with logo and tagline (7,148 KB)
Facebook banner B (81 KB)
Facebook banner B with logo and tagline (5,526 KB)
Facebook banner C (46 KB)
Facebook banner C with logo and tagline (6,123 KB)
Facebook banner D (69 KB)
Facebook banner D with logo and tagline (8,518 KB)
Facebook banner E (103 KB)
Facebook banner F (50 KB)
Facebook banner F with logo and tagline (3,912 KB)
Facebook Cover Lovalaska Green Large (49 KB)
Facebook Cover Lovalaska Green Small (21 KB)
Facebook Cover Lovalaska White Large (47 KB)
Facebook PCG stack profile logo (1,408 KB)
Facebook Profile Double Your Dividend (21 KB)
Facebook Profile Lovalaska Green (56 KB)
Facebook Profile Lovalaska White Tag (49 KB)
Holiday Graphics (19 KB)
Holiday Graphics (85 KB)
Holiday Graphics (27 KB)
Pick.Click.Give. Today (18 KB)
President's Day Graphic (158 KB)
Shamrock Graphic (101 KB)
Printable Files
PCG Business Card (editable PDF) (95 KB)
PCG Postcard A (465 KB)
PCG Postcard B (375 KB)
PCG Postcard C (879 KB)
PCG Rack Card (31 KB)
Icons
Pick.Click.Give. Share Badge (75 KB)
We're an Official Pick.Click.Give. Organization Icon (18 KB)
Presentations
AFP presentation on Best Practices for Pick.Click.Give. (18,000 KB)
Creating Long Term Donors through Stewardship (807 KB)
How to Pick.Click.Give. (1,261 KB)
How to Talk about Your Nonprofit (Radio) (375 KB)
Interview Tips and Tricks (193 KB)
PCG PowerPoint Slide Inside 1 (34 KB)
PCG PowerPoint Slide Inside 2 (34 KB)
PCG PowerPoint Slide Inside 3 (46 KB)
PCG PowerPoint Slide Main 1 (89 KB)
PCG PowerPoint Slide Main 2 (53 KB)
Pledge Request to 2016 Donors (13 KB)
Reaching Your Donor Through Messaging that Matters (487 KB)
Social Media 101 (9,681 KB)