Join our webinars to learn the latest developments in the Pick.Click.Give. marketing campaign. We'll also share the "bright ideas" organizations are using to promote their participation in Pick.Click.Give. Sign up for future webinars at the class calendar for The Foraker Group.

Insights from the October 26 webinar:

• Three-quarters of Alaskans have heard about PCG and most are learning from the media.
• Alaskans are using PCG because it’s an easy way to donate – use this as one of your message points.
• More information is found in the document below -- What We Learned from Research.
• What to do now: talk to the media – tell your stories – use your newsletter.

Ideas from the November 7 "Unwebinar Webinar:"

• Set a financial goal for PCG and build a plan to meet that goal
• Integrate PCG into development and communication activities throughout the year
• Ask people to "pledge" in the time between the filing period
• Explore the many ways you can collaborate with other PCG nonprofits -- to raise awareness and contributions for all who are part of the collaboration

From the November 22 webinar:

• Catch a preview of the new media campaign

From the December 2 webinar:

• Learn tips for using social media
• Check out Twitter 101, too

From the December 15 webinar:

• Preview the campaign schedule, including media and public relations
• What kind of strategies can you adapt for your organization?

An example of using PCG graphics adapted for a local presentation:

• Mat-Su agencies are working together to promote PCG. See their presentation below.

(3461 KB)	Communications Series 4, Dec. 2, 2011 Learn some tips for using social media.
(5579 KB)	Twitter 101 More from the Dec. 2 webinar on social media
(503 KB)	Communications Series 2, the Unwebinar Webinar, Nov. 7, 2011 View the "bright ideas" organizations have used to promote their participation in Pick.Click.Give. -- from our November 7, 2011 webinar.
(69 KB)	PCG Calendar Use this calendar to help plan your promotional activities. Note the 15 tips to help you get started.
(3179 KB)	Communications Series 1, Oct. 26, 2011 Summary of first in a series of interactive webinars with PCG organizations.
(1565 KB)	Communications Series 3, Nov. 22, 2011 Get an advanced look at the new media campaign.
(365 KB)	What We Learned from Research, Oct. 26, 2011 See a summary of recent research on PCG.
(1258 KB)	Communications Series 5, Dec. 15, 2011 A preview of the 2012 campaign schedule
(1233 KB)	PCG Mat Su Powerpoint 2012 An excellent example of using PCG graphics adapted for a local presentation

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